OnBoard: Creating a platform for simplify the process of travelling.

Designing and documenting design assets for Bather’s e-commerce tools.

Onboard is a comprehensive platform designed to simplify the process of organizing onsite get-togethers for remote workers. The platform offers a range of features and tools to streamline the planning process for flights, hotels, and activities in the area.

This was a three-day competition for McMaster's Design Competition. The objective was to develop an app that simplifies task organization.

Contributions

Wireframes, Competetive Analysis, User Flows, UI/UX Design. Logo Design

Tools

figma

duration

nov 22 — nov 24

Team

Lyndon A. (He/Him), Chloe M. (She/Her) , robyn c.(She/her)

initial problem discovery

The COVID-19 pandemic has had a significant impact on the world, including the tourism industry. With the industry now reopening, we are witnessing a paradigm shift in the way people travel. The pandemic has led to the emergence of new trends, such as Health & Safety, which has made travelers more conscious about cleanliness. In addition, remote vacations have become increasingly popular among people who have embraced the idea of working from home. This has given rise to alternative ways of working, as remote work has become more widely accepted. The world is changing, and we are witnessing a new era of travel and work which is safer, more flexible, and more adaptable to people's needs.

From there, this project aimed to answer the question of : How can we ease the process for remote workers and travelers to navigate travel in a simplified process?

Research Methods — Surveys

Our initial approach to understanding this problem involved distributing a Google Form that asked qualitative questions related to experience and the most significant factors when planning work trips. Through this survey, we identified the most important factors that people consider when planning work trips. These were the top factors .

1. Safety and Country entry requirements

2. COVID-19 and vaccine requirements

3. Location

4. Time

Research Methods — Stakeholder Map

In order to gain clarity on the sections to focus on in my app, we mapped out the different parties involved within travelling.

Understanding the needs and expectations of different stakeholder groups was a crucial step in order to identify specific features and tools that would be beneficial for each group, and incorporate them into the app's design and functionality.

Research Methods — Personas

After synthesizing various data points, including demographic information, user behavior patterns, and pain points, we developed a persona named Adeline the Adventurous.

Adeline is a 24-year-old Junior Data Analyst based in Ottawa who is looking to plan a business trip with her team. However, Adeline's personal goals of exploring the world, enjoying life, and building stronger relationships with her co-workers are equally important to her.

Problem/Opportunity Spaces:

Problem Space #1 : Organizing

Organizing a trip involves various components such as transportation, accommodation, and itinerary planning. Each component requires attention to detail, and other important considerations may include budgeting, travel insurance, and visa requirements depending on the destination.

Problem Space #2 : Integrating communication and collaboration features

When choosing a travel destination, it's essential to consider the preferences and needs of all individuals involved to ensure an enjoyable experience for everyone. During the trip, it's crucial to plan and discuss activities that interest all parties, and make suitable arrangements for accommodations and transportation that work for everyone.

Problem Space #3 : Accommodating Sizes & Organizations

When accommodating travel, it's essential to consider factors such as comfort, convenience, accessibility, and inclusivity. This includes providing accessible transportation options for individuals with disabilities or mobility issues, offering various seating options, and ensuring that the destination can create an inclusive environment that supports everyone's unique needs and preferences.

Design System

In developing our design system, we prioritized accessibility, particularly in our choice of colors. We utilized the Figma plugin, Able, which effortlessly integrates color contrast and color blindness considerations into our workflow. With Able, we could automatically compare the contrast between two selected layers, ensuring our design remains accessible to all users. We felt that a bright and vibrant branding would foster more engagement.